# Spendo: a Chrome extension that shows how much competitors spend on ads, 8,000 monthly users, 1.6 rating, driven by reels and a rebrand · Chrome extension

> Source: https://stringers.io/en/ext/chrome_difnefkmpkamohpcfofhlmaddiebhhdp.html (Stringers / 什么值得做, generated 2026-11-08)
> Stringers answers one question every day: what small product can one or two people build in a few months and actually make money from. Numbers come from 15 databases we collect daily, each with source and date.
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> Meta doesn't disclose spend on commercial ads, so "your rival spent ₹7.8 crore in 30 days" screenshots work well as reels. The developer's own account plus a batch of small Indian marketing influencers pushing the same script blankets the market, with localized pricing and UPI payment. After the predecessor Adlens was flooded with bad reviews, it relaunched under a new name the next day.

[Chrome extension](https://stringers.io/en/ext/index.md) · written 11-6

Spendo – Ad Spend & Sales Insights · adlenstracker2026

# Spendo: a Chrome extension that shows how much competitors spend on ads, 8,000 monthly users, 1.6 rating, driven by reels and a rebrand

**What it is** A Chrome extension for Indian sellers and media buyers that adds a button to every ad in the Meta Ad Library. Click it to estimate how many rupees an ad spent and how many units it sold. The first 10 ads are free, with a ₹299–799/month subscription.

**Why it took off** Meta doesn't disclose commercial ad spend, so screenshots like "competitor spent ₹7.8 crore in 30 days" work well as reels. The developer's own account and a batch of small Indian marketing influencers pushed it with uniform scripts, pricing and UPI payments were localized, and after predecessor Adlens was flooded with bad reviews, it was relaunched under a new name the next day.

**C** **How you could follow** Don't copy an extension that fabricates sales estimates. Learn from its localized pricing and small-influencer reel distribution, and build an ad intelligence tool that shows only real signals with clearly labeled confidence, aimed at non-English markets outside India.

Grade C: the category already has dozens of similar tools, the numbers themselves are inaccurate, and it scores 1.6 on its own rating and relies on a rebrand to survive. Copying the product won't keep users. The distribution and localization approach is worth studying, but following it directly isn't a good bet. Circulating in small circles

6,000 users · rating 1.7058823529411764 (17)

Spendo is a Chrome extension for Indian sellers and media buyers. It adds a "Actual Spend" button to every ad in the Meta Ad Library, and one click shows how many rupees the ad spent and how many units it sold. It launched in Oct 8, reached 8,000 users by Nov 6, and is rated 1.6. It took off not because its numbers are accurate, but because of a distribution playbook on Indian Instagram, plus a rebrand. Below: what it sells, where users come from, where the money comes from, who else is doing the same thing, and which half to learn from.

### "Comment 'spend' to get the link"

On Oct 16, 2026, an Instagram account called @jxn0373728 posted a reel with one line of caption: "Comment \"spend\" get the extension link ☝🏼". The account has 4,100 followers, and its bio reads "Ecom Entrepreneur unlock secret data from Facebook ads library Reveal hidden Ad spend".

A few weeks earlier, it had posted tutorials for another extension, Adlens, telling people to "search AdLens – Ads Library Tracker in the Chrome store." From Oct 16, the same account, with the same script, switched the name to Spendo.

Ten days later, on Oct 26, a user named Amit Tiwari left a long review on Spendo's store page. He bought the top tier for ₹799 a month, used it for two or three days, tried to turn off auto-renewal, and the whole subscription was stopped immediately. The title read "Very Disappointing Experience – Misleading Data and Subscription Issues" (Chrome Web Store review, 11-06 check).

On one side, reels draw people in. On the other, paying customers are complaining in the reviews. The story of this extension sits between those two sides.

### What it sells

Open the Meta Ad Library, search for a brand, and every ad card gets an "Actual Spend" button. Clicking it opens a panel: daily spend, total spend, impressions, shown in ₹, lakh, and crore. The paid version adds sales and revenue, CTR / CPC / CPM, audience age, gender and state, bidding strategy, and "why this ad stopped."

The homepage example at spendo.in is very direct: a skincare brand called GlowLab Skincare. On the left is what Meta gives you: spend "?", impressions "?", sales "?". On the right is what Spendo gives you: "Total spend ₹2.16 L", "Sales & revenue 969 · ₹6.29 L", "Winning — scaled."

This hits a real gap. The Meta Ad Library only gives spend ranges or reach for political ads and ads served in the EU. Ordinary commercial ads get no money figures at all. New media buyers, agencies, and dropshippers all want to know which competitor ads are making money, but the platform doesn't tell them.

The question is where the numbers come from. The store description has a section titled "HONEST BY DESIGN": "Meta doesn't disclose spend and sales for most ads, so every number in Spendo is an estimate modeled from public signals." The public signals are how long an ad has run, how many variants it has, the call-to-action button, and how many ads the advertiser runs in total, plus product prices and review counts read from the landing page. Run length and variant count can give a rough order of magnitude for spend. But sales, audience, and bidding strategy can hardly be inferred from those signals (inference).

### 8,000 monthly users

| Timeline | store users | rating (review count) |
|---|---|---|
| 10-08 | Launched | – |
| 10-25 | about 2,000 (third-party extension statistics, unverified) | – |
| 11-01 | 6,000 | 1.71(17) |
| 11-06 | 8,000 | 1.6(19) |

Source: Chrome Web Store, 11-01, 11-06.

The same developer account, adlenstracker2026, is registered with Gmail, has no company entity, and owns just two apps: Spendo, and its predecessor Adlens (launched Sep 24; 11-06 store shows 5,000 users, 2.3 rating). Together the two have about 13k users.

### Where users come from: one account, one script, a batch of small influencers

**The developer's own account.** @jxn0373728 pushed Adlens first, then switched to Spendo from mid-October, alternating two tactics: "comment a keyword and get the link sent to you by DM," and "open the Chrome store and search for spendo." The second tactic, besides driving installs, also feeds keywords to store search (inference). There's no direct evidence that the account is run by the developer personally, but the bio and promotion rhythm match closely (inference, high confidence).

**Small Indian creators and repost accounts in the marketing scene.** Pragya Pandit's reel says "I literally found the best tool for competitor analysis on #metaads…Go on Google Chrome store and type spending"; media buyer DS Dhakad (@digitalmitrads) shared an extension that estimates competitors' spend and added "the data may not be 100% accurate"; MediaMarketingWhiz posted "Meet Spendo – Ad Spend & Sales Insights, now on the Chrome Web Store" in a press-release tone; Growlo reposted a video from @jxn0373728 built around one screenshot: an account spent ₹7.8 crore (about $930k) over 30 days. Manish Mittal's Facebook post "3 tools every Facebook media buyer should know" and Tech Bajaj's LinkedIn post "3 extensions" also include it.

The steps in these posts are almost word for word the same: open the store, search the name, add it. No #ad disclosure was found, but it looks like the same promotion brief (inferred). Commenters see it the same way: "Influencers are Promoting this extension without checking" (Omkar Ghode, 11-05), "they have spent the money to influencer" (Med CME, 10-30), "stop making insta reels to make is popular" (Advicse Metric, 10-29).

**Nothing found.** It doesn't show up on X, Reddit, or tech media. I couldn't check whether they ran ads on Meta themselves, which doesn't mean they didn't.

A screenshot reading "₹7.8 crore / 30 days" works better than any feature description. This is the most valuable part of the playbook: the number it sells is itself the reel material.

### Where the money comes from

View 10 ads for free. Pro is ₹299/month or ₹1,799/year, Business is ₹799/month or ₹4,799/year, with 3 team seats. One-click Google login, payments via Razorpay, supporting UPI Autopay, cards, and net banking (spendo.in, 11-06).

₹299 is roughly $3.5. AdSpy, the established ad-intelligence tool in the US and Europe, costs $149 a month. For a young Indian who is just learning paid acquisition, ₹299 is money they can pay on a whim after watching one reel.

Some people did pay: Amit Tiwari paid ₹799, and on Adlens someone said they were charged twice. The number of paying users and revenue are not public, so there's no way to see them from outside.

### Why it can't keep users

Rated 1.6, from 19 reviews, almost all one-star, all about the same problem: the numbers don't add up.

- "i have checked with multiple advertisers managed by me personally & some of my friends every information is wrong" (Advicse Metric, 10-29)

- "If you are running ads for leads, they are showing that I have made so many sales" (Med CME, 10-30)

- "once you purchase pro subscription it clearly shows all information is AI Generated" (Omkar Ghode, 11-05)

- There are also a few short ones: "fake", "not correct info", "Total Scam", "all incorrect data".

Its buyers happen to be the people best at checking: media buyers already have client accounts, so when they run Spendo on their own ads, they see through it immediately. Some Indian marketing creators have already made reels against it, titled "Even Spendo's own website admits these numbers are estimates."

### Re-skin: same account, new product the next day

The clearest sign this is a playbook rather than a single product is the handoff from Adlens to Spendo:

- Sep 24: Adlens goes live at Pro ₹350/month, with its privacy policy hosted on a free Firebase domain.

- Early October: Adlens's reviews are already full of "scam", "fake numbers", "paid twice but its not showing". The same day, three five-star reviews with similar wording appear (signs point to fake reviews, unconfirmed).

- Oct 7: Adlens gets its last update.

- Oct 8: Spendo launches under a new name and icon, with a new store page, an extra ₹799 pricing tier, and a longer feature list.

The new store page has zero negative reviews, so newcomers never see the old history. Spendo has now also dropped to 1.6. At this pace the next re-skin is likely not far off (inferred).

### Who else does the same thing

"Estimating spend in the ad library" is not new. The Chrome Web Store has dozens of extensions with "ad library" in the name:

| Competitors | Scale (Chrome Web Store, 11-06) | How it differs from Spendo |
|---|---|---|
| AdLibSpy – See Spend in FB Ads Library | 2,000 users, 3.4 stars, 2024-04 listed | Nearly the same pitch. English-only, USD, no localization, no creator push. |
| AdSpend Analyzer | 2,000 users, 5.0 stars, 2025-07 | Calculates spend and reach, doesn't fabricate sales |
| Show Me Ad Spend | 1,000 users, rated 2.7 | Same pitch. DS Dhakad also promoted it. No updates after 2024-11. |
| Facebook Ad Library Spend & Reach | 418 users, 2026-05 | Free, no sign-up, uses only real EU reach data |
| AdSparo, AdLibNote, Promer | about 100k users each | Find ads and download creatives, don't sell spend figures |
| Denote, Foreplay | 40k / 20k users | Workspaces for creative teams in the US and Europe to save assets, priced in USD |
| AdSpy, BigSpy, Minea, PiPiAds | Web SaaS, large scale | Self-built ad libraries, tens to hundreds of dollars a month |

This same feature has had several players for 2024 years, and all of them stalled at a few thousand users. Spendo differs from them in only three ways: rupee pricing plus small UPI subscriptions, the willingness to add a layer of "sales and revenue", and a reel machine. What actually made it take off were the first and third; the second is the hook that pulled people in, and also why it can't keep them.

### If it were you

**One-line verdict:** copying an "estimate your competitors' spend" extension isn't worth it. The category is old, the numbers are inherently inaccurate, and the product itself survives on re-skins. What's worth learning is its distribution and localization, and applying them to something that holds up when users check it.

**Who it suits:** people who can build a Chrome extension and understand an ad market outside English-speaking countries (Southeast Asia, Latin America, the Middle East), and who can find one or two local marketing creators.

**Who it doesn't suit:** anyone aiming for a long-term SaaS that lives on renewals. Numbers like this get caught by media buyers in seconds, and the 1.6-star rating is the result. Also anyone who can't stand being called "scam" in the comments.

**How to do it:** don't fabricate sales. Offer only what holds up: how many days an ad has run, how many variants were tested, how many ads the same advertiser is running, and real EU ad reach. Show spend as a range with a confidence level, and make the point clearly: "this ad has run for 60 days with 5 versions, so it's probably profitable." That is the method Spendo's own site describes; it just adds a layer of invented numbers on top. Build this with local currency, local language, and local payment methods (QRIS in Indonesia, Pix in Brazil, UPI in India), priced at about the cost of a meal.

**How to get users:** copy its playbook. Run your own account that talks about how long a competitor's ad has been running and how many versions they've made. Recruit a batch of local paid-acquisition and e-commerce creators on one shared brief. Pair "comment a keyword and get the link automatically" with "search the name in the store." The creative is the extension screenshot, and a big number works best.

**Is there a window:** not a window-type opportunity, and there's no deadline. But Meta could change the ad library page or restrict extension access at any time, and an extension like this has to be fixed after every redesign.

**What would show I got it wrong:** if Spendo keeps growing to tens of thousands of users at 1.6 stars and stops re-skinning, it would mean new media buyers don't care much about accuracy, and the impulse-purchase pool is bigger than I think. Copying it would then pay for a while. Conversely, if a version that shows only real signals and labels its confidence honestly fails to take off in India or any other market, it would mean people want exactly that invented "how much they sold" figure, and nobody buys the honest version.

[Chrome store page ↗](https://chromewebstore.google.com/detail/spendo-%E2%80%93-ad-spend-sales-i/difnefkmpkamohpcfofhlmaddiebhhdp)

**Research notes: competitor table, acquisition evidence, full research report**

Competitors

| Name | Where | Launched | Scale | How it differs from this one |
|---|---|---|---|---|
| The transparency data built into Meta's ad library | Big-company features | 2019 | Global | Only shows spend or reach for political ads and ads run in the EU; regular commercial ads aren't covered. Spendo sells this gap, but what it offers is an estimate. |
| AdLibSpy – See Spend in FB Ads Library | Chrome | 2024-04 | 2,000 users, rated 3.4 | Nearly the same pitch. English-only, USD, no localization, no creator push. |
| AdSpend Analyzer | Chrome | 2025-07 | 2,000 users, 5.0 stars (7 reviews) | Also calculates spend and estimated reach. Doesn't fabricate sales or revenue, and has no localization. |
| Show Me Ad Spend | Chrome | 2024 years or earlier (last updated 2024-11) | 1,000 users, rated 2.7 | One-click spend lookup, same pitch, also promoted by Indian creator DS Dhakad. No updates after that. |
| Facebook Ad Library Spend & Reach (possibly CompetitionAds) | Chrome | 2026-05 | 418 users | Free, no sign-up, uses only real EU reach data, fabricates no sales figures |
| AdSparo | Chrome | 2022-09 | 100k users | Focuses on finding ads and search, doesn't sell spend or sales figures |
| AdLibNote | Chrome | 2023 | 90k + 30k users | A free ad library downloader |
| Denote / Foreplay | Chrome | 2022–2023 | 40k / 20k users | A workspace for creative teams in the US and Europe to store creatives, USD pricing, doesn't estimate spend |
| AdSpy / BigSpy / Minea / PiPiAds | Web | Years | Big | A self-built ad library SaaS, tens to hundreds of dollars a month, aimed at US and European e-commerce |

Where users come from

- **Verified** **developer's own Instagram account @jxn0373728** : 4.1K followers, bio reads "unlock secret data from Facebook ads library Reveal hidden Ad spend". First posted an Adlens tutorial, switched to Spendo from 10-16 onward, driving traffic with "Comment 'spend' get the extension link" and "search spendo in the store".

- **Verified** **Indian marketing / paid-ads micro-influencers and repost accounts' reels** : Pragya Pandit, @digitalmitrads (DS Dhakad), MediaMarketingWhiz, Growlo (₹7.8 crore screenshot), @rinimarketingcoach, @techwithtayyaba; on Facebook, Manish Mittal; on LinkedIn, Tech Bajaj; one-star reviews say outright "Influencers are Promoting" and "spent the money to influencer"

- Inferred **Store search** : the reels all tell people to search the store for the name, which also lifts keyword ranking; the store's related-extensions panel puts it next to AdLibSpy and Denote

- **Verified** **Re-skinned and relaunched (leaving bad reviews behind)** : Adlens 9-24 charted; in October the reviews were full of scam and fake complaints, and 10-07 was its last update. The same developer account 10-08 then launched Spendo

- Inferred **Solicited good reviews** : on 10-05, Adlens got three similar-sounding five-star reviews on the same day from Hustler Currency, Hustler Files and Vijin Vijin

## Spendo – Ad Spend & Sales Insights(Chrome,difnefkmpkamohpcfofhlmaddiebhhdp)

> In one line: a Chrome extension for Indian D2C sellers, media buyers and agencies that adds an "Actual Spend" button to every ad card in the Meta Ad Library, using public signals to **estimate** each ad's daily spend, total spend, impressions, unit sales and revenue, shown in ₹ / lakh / crore. Free for 10 ads; Pro ₹299/month, Business ₹799/month, billed via Razorpay UPI autopay. Verdict: it is growing on **distribution** , not the product. The developer first used his own Instagram account to push a batch of Indian marketing micro-influencers' reels ("comment spend to get the link", "search spendo in the store"), pitching the hook "see how much your rival is spending" to people trying to learn paid ads. After Adlens's review section filled with "scam" comments, Spendo launched a day later as a reskin, with a fresh store page and ratings starting from zero. The developer himself admits the numbers are estimates, and reviews mostly call the data fake, so retention and renewals are unlikely to hold. This is a "reskin + reel blast + small subscription" playbook that will only earn for a while.

### 1. Data

| Timeline | users | rating (review count) | Source |
|---|---|---|---|
| 2026-10-08 | Launched | — | Store listing published (our library, chromestore.item) |
| 2026-10-25 | About 2,000 | — | Recall card cites extops, **unverified** |
| 2026-11-01 | 6,000 | 1.71(17) | Our library, chromestore.item_snap |
| 2026-11-06 | 8,000 | 1.6(19) | Store detail page fetched live (chromewebstore.google.com, 2026-11-06) |

- Version 1.11.0,10-18 updated; the description reads "Plans: Free – 10 ads · Pro ₹299/month · Business ₹799/month", and the store flags in-app purchases.

- Official site spendo.in: Pro ₹299/month or ₹1,799/year, Business ₹799/month or ₹4,799/year (3 team seats), Google one-click sign-in, Razorpay (UPI Autopay / card / net banking).

- The same developer account, adlenstracker2026 (Gmail, not a trader, no company entity), has only two apps: Spendo and **Adlens – Ads Library Tracker** . 2026-09-24 listed, 11-06 store shows 5,000 users, 2.3 / 14 reviews, Pro at ₹350/month or ₹2,100/year, privacy page hosted on a free Firebase domain like adlens-3669d.web.app. Together the two apps have roughly 13k users.

### 2. Competitors

Many tools do "see competitors' spend / save ad creatives" in the Meta Ad Library; the Chrome store alone has dozens with "ad library" in the name (our library, chromestore, 2026-11-06 checked):

| Product | Where | Launched | Scale | How Spendo differs |
|---|---|---|---|---|
| The Meta Ad Library itself | Big-company features | 2019 | Global | Only gives spend ranges or reach for political / social-issue ads and ads shown in the EU (DSA transparency); commercial ads get no spend numbers. That gap is what Spendo sells. |
| AdSparo – AdLibrary Ad Finder | Chrome | 2022-09 | 100k users, 3.7 rating | Mainly search / finding ads; does not sell unit-sales estimates |
| Promer(FireGroup) | Chrome | 2018 | 100k, 3.5 points | Save / clone / AI-generate ad creatives |
| AdLibNote (two IDs) | Chrome | 2023 | 90k + 30k | Ad library downloader, free |
| Ad Library Cloud(CPA.RIP) | Chrome | 2023 | 50k | Saves creatives |
| Denote | Chrome + web SaaS | 2023 | 40k, 4.6 points | Creative-saving workspace, US/EU market |
| Foreplay | Chrome + web SaaS | 2022 | 20k, 4.7 points | Swipe file for Western creative teams, priced in USD |
| Copycat Ads | Chrome | 2023 | 30k, 5.0 points | Also has in-app purchases; does ad search |
| Brandsearch | Chrome + web | 2025-02 | 10k, 4.9 points | Standalone site + ad research |
| AdLibSpy – See Spend in FB Ads Library | Chrome | 2024-04 | 2,000,3.4 ratings | **Nearly the same pitch** (see spend and reach in the ad library), in English / USD, with no localization or influencer push |
| AdSpend Analyzer | Chrome | 2025-07 | 2,000,5.0 ratings | Same pitch: spend calculation, estimated reach, sorting |
| Show Me Ad Spend | Chrome | Older (last updated 2024-11) | 1,000,2.7 ratings | Same pitch; Indian influencer DS Dhakad also promoted it |
| Facebook Ad Library Spend & Reach / CompetitionAds | Chrome | 2026-05 | 418 | Same pitch, free and no account, but uses only real EU reach data and does not invent sales figures |
| Ad Lens for Meta | Chrome | 2026-05 | 1,000 | Filter by run days + download |
| AdSpy, BigSpy, Minea, PiPiAds, Atria, Trendtrack and others | Web SaaS | Years | Big | Self-built ad libraries, USD monthly fees from tens to hundreds, aimed at Western e-commerce |

**Bottom line** : the category is not new. "Estimate ad spend" has had several players for 2024 years (AdLibSpy, Show Me Ad Spend, AdSpend Analyzer), and each has only reached a few thousand users. Spendo differs from them in three ways: (1) rupee / lakh / crore pricing, Hindi and Tamil interfaces, UPI payment, at ₹299 (about $3.5); (2) it goes a step further and gives "unit sales and revenue," claiming to calibrate against real prices and review counts on landing pages; (3) it has an Instagram reel campaign behind it.

### 3. Where users come from

1. **The developer's own Instagram account @jxn0373728** (verified): 4.1K followers, 72 posts, bio reads "Ecom Entrepreneur unlock secret data from Facebook ads library Reveal hidden Ad spend". About 6 weeks ago they posted AdLens tutorials (reel DdteecNtvxp and Dd8YREatYdl, "search AdLens – Ads Library Tracker in the store"). From 10-16 on, they switched to Spendo (DelNkcvtD-r: "Comment 'spend' get the extension link"; 28 likes, 23 comments; De-2AlzN3aG: "search 'spendo'" 10-26; DfEQd6Mo9HO, DfOfXSntVZZ, DfWQqAkBZU8). The method is comment-keyword auto DMs with the link, plus "go search the name in the store", which also helps boost store search rankings.

2. **Indian marketing / paid-ads micro-influencers and repost accounts** (confirmed):
    - Pragya Pandit (DfG2mf8BQ-D): "I literally found the best tool for competitor analysis on #metaads… Go on Google Chrome store and type spending";
    - DS Dhakad | Performance Marketer @digitalmitrads (DfD6XK1It0z): promotes an extension that estimates competitors' spend, and wrote "the data may not be 100% accurate";
    - MediaMarketingWhiz (DebyjTNKIUK): "Meet Spendo – Ad Spend & Sales Insights, now on the Chrome Web Store", written like an official press release;
    - Growlo (DfBat48jdDg): reposts @jxn0373728's video, pitching "one account, ₹7.8 crore in ad spend in 30 days";
    - On Facebook, Manish Mittal's "3 tools every Facebook ads advertiser should know" video lists Spendo; on LinkedIn, Tech Bajaj's post puts Spendo in a "3 extensions" list;
    - During the Adlens phase: Rini @rinimarketingcoach (De-s_hRzJEd), Tayyaba @techwithtayyaba (DeCLBWTKGaM), and others. These accounts share nearly identical tone and steps ("1. Open the Chrome store 2. Search the name 3. Add"), which looks like a single paid promotion brief. One-star reviews also say so outright: "Influencers are Promoting this extension without checking" (Omkar Ghode 11-05), "they have spent the money to influencer" (Med CME 10-30), "stop making insta reels to make is popular" (Advicse Metric 10-29).

3. **Store search** (inferred): the reels push people to search "spendo" and "spend", driving installs via keywords; the store's "related extensions" panel places it alongside AdLibSpy, Denote and Foreplay (our library, chromestore.related).

4. **Solicited good reviews** (indicated, not confirmed): on 10-05, Adlens got three five-star reviews on the same day from Hustler Currency, Hustler Files and Vijin Vijin, with lines like "data is actually accurate🤯"; all the rest were one-star.

5. **Paid ads** : our Meta Ad Library tracking only covers Western / Japanese keywords and finds no spend for spendo.in; **not finding it does not mean it wasn't run** .

6. **X, Reddit, HN, media** : x-radar found 0 posts mentioning "spendo" in the past 30 days; no Reddit or tech-press coverage found.

### 4. Why it took off

- **The hook hits a large group in India who want to learn paid ads** : "How much did my rival's ads spend, and how many sales did they make?" is what new media buyers, agencies and dropshippers most want to know, and the Meta Ad Library withholds spend for commercial ads. A reel showing "₹7.8 crore / 30 days" lands harder than any feature list.

- **Localization covers price, units and payment** : ₹ / lakh / crore, a Hindi interface that works, UPI Autopay, ₹299/month (comparable Western tools like AdSpy cost $149/month). For Indian users, paying this is almost effortless, so the bar for an impulse purchase is low.

- **Distribution through reels and influencers, and it's reusable** : the same account and the same script first pushed Adlens, then Spendo, and users grew by 8,000 in a month.

- **Reskin to shed bad reviews** : Adlens launched 9-24; by early October the review section was already full of "scam", "fake numbers" and "paid twice but its not showing". 10-07 was its last update, and the next day (10-08) Spendo launched under a new name, icon and store page, with an added ₹799 tier and a longer feature list (sales, revenue, audience, bidding strategy, "why did the ad stop"…). Spendo has now reached 1.6 ratings; at this pace, another reskin is likely.

- **Where the money comes from** : 10 ads are free, and people subscribe after seeing the "nice numbers"; buyers are mostly newcomers drawn in by the reels, who can't verify the figures in the moment. Reviews do show some who paid ₹799 (Amit Tiwari 10-26) and at least one who paid twice for Adlens (Pradeep Gupta). Refunds and cancellation are poor (turning off autopay cuts off service immediately).

### 5. Differentiation

Against the other tools doing the same job, AdLibSpy, AdSpend Analyzer and Show Me Ad Spend, Spendo differs in **localization (₹ pricing, Indian languages, UPI micro-subscriptions) + giving more specific numbers (unit sales, revenue, audience, bids) + blanketing the market with influencer reels** . What actually made it take off is the localization and distribution. "More specific numbers" is both the selling point and the weak spot: sales and bidding strategy can't be inferred from public signals at all, and comment sections consistently call it "AI-generated fake data" after users checked it against their own accounts (Advicse Metric, Sam Redfield, Med CME). So the differentiation pulls people in but doesn't keep them.

### 6. How many people know it / are there copycats

- Revenue isn't public, there's no TrustMRR record, and no media outlet or big X account has written about it. It only circulates in the Indian Instagram marketing scene, and there's already pushback (one reel titled "Spendo's own website admits these figures are ESTIMATES", DfEqbwFhTQi, now no longer visible). → **Circulating in small circles** .

- Copycats: the only one that stands out is the developer's own Adlens → Spendo reskin. In early November a batch of ad library extensions launched (SpyHunter Ads 11-05, ProfitFly Radar 11-04, Proveny 11-04, Ads Library: Facebook Ad Library Search 11-05, by author pankaj yadav), all with zero users, and most of them save creatives or filter rather than estimate ₹ spend, so they don't amount to clear copying.

### 7. What others can learn

- Use a **number a big platform deliberately withholds** (spend, sales) as the hook, and turn it into a "tap once and get the numbers" button. Screenshots are naturally shareable as reels.

- **Localize down to pricing and payment methods** : India's UPI Autopay + ₹299, and the same playbook works in Southeast Asia and Latin America; USD pricing for Western SaaS is a wall in these markets.

- **Own account + small influencers + "comment a keyword to get the link" + "search the store for the name"** : low-cost cold-start installs, which also help store search rankings.

- Cautionary tale: once the numbers can be checked against users' own accounts and fail, the rating drops below 2 stars quickly, and the only thing keeping it alive is reskinning, so it can't become a lasting business. To last, it would need to do what CompetitionAds does: use only real data like Meta's public EU reach figures, and be clear about the range and confidence of any estimates.

### 8. Still unclear

- The ~2,000 users for 10-25 come from a recall card (extops) and couldn't be verified this time (chrome-stats has a CAPTCHA); our database has only one snapshot, 11-01.

- Paid conversion and revenue are completely unknown; the Razorpay dashboard isn't visible.

- No clear #ad / #collab disclosure was found on whether the influencer promotion is paid; this is inferred only from consistent wording and accusations in the comments.

- Our database doesn't cover India, so we can't tell whether it runs ads directly on Meta / Instagram.

- Whether @jxn0373728 is the developer himself: the profile and promotion rhythm match closely, but there's no direct evidence.

### Sources

- Chrome Web Store: [chromewebstore.google.com/detail/difnefkmpkamohpcfofhlmaddie…](https://chromewebstore.google.com/detail/difnefkmpkamohpcfofhlmaddiebhhdp) (and /reviews), Adlens: [chromewebstore.google.com/detail/pfiielagigghhbbojjlnoljcoip…](https://chromewebstore.google.com/detail/pfiielagigghhbbojjlnoljcoiphhipc) (and /reviews), pulled 2026-11-06

- Website: [spendo.in/](https://spendo.in/)

- Our database: chromestore (item, item_snap, related), 2026-11-06 queries; metaads (no results)

- Instagram: @jxn0373728 (DelNkcvtD-r, De-2AlzN3aG, DfEQd6Mo9HO, DfOfXSntVZZ, DdteecNtvxp), Pragya Pandit DfG2mf8BQ-D, @digitalmitrads DfD6XK1It0z, MediaMarketingWhiz DebyjTNKIUK, Growlo DfBat48jdDg, @rinimarketingcoach De-s_hRzJEd, @techwithtayyaba DeCLBWTKGaM

- Facebook: manishmittal57 "How to see competitor ads on Meta 3 tools"; LinkedIn: tech-bajaj post

- Competitors: competitionads.com, showmeadspend.com, plus the store pages in the table above

This article was written by AI from public data and the data we collect daily. Numbers are sourced, and inferences are labeled.